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Seeding Economy: recipe mushrooms
Seeding Economy: recipe mushrooms
Seeding Economy: Grapes
Seeding Economy: Grapes
Seeding Economy: Goose berry
Seeding Economy: Goose berry

Seeding Economy

The photo series Seeding Economy questions the value of commerce itself. What if something without economic value or emotion is lifted to art and commercial goods. The first presentation (december 2021) is in Kijkpunt muPe, Oude Hoogstraat 33 in the city center of Amsterdam. This old neighbourhood also raisen questions about the relation between commerce and priceless values like the social community.

The series is a response to the ongoing tendency in the Netherlands that artists should embrace a more commercial mindset. While most artists would indeed welcome a better financial environment, art is also about being innovative and stepping beyond rules. Art often creates a reality where managers cannot predict sales.

The photo series Seeding Economy is based on valueless material -kitchen litter- as subject, value is added in the way it is photographed. Turning these photos into wallart still does not guarantee any profit. Therefore in Seeding Economy the photos are used in calendars, mocks, puzzles and even DIY kit with photo instructions, where the buyer is invited to become equal successfull (or better). That box contains a sealed bag with kitchen litter, instructions and some basics to create similar photos.


Download pricelist here .


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